Collections people can shop
Minis, full size, best sellers, new arrivals and a flash sale, each with its own written description and clear sold out status.
ShopifySocial contentKlaviyo email
Jace Gan makes online stores feel personal.
Ecommerce and marketing, hands on. I run a Shopify beauty store day to day, make content that gets watched, and track what actually works.
Available now · Philippines based, works US hours · full time or contract
197.6Kviews on one TikTok
29products live on Shopify
6TikToks past 85K views
2,000+promoter engagements tracked a year
40%lift in attendance retention
About
Both places I've worked are startups, so I'm used to small teams, no playbook, and owning the whole job.
At Vanity Hub, an online beauty shop selling authentic designer minis, I handle every part of the day to day: sourcing, listings and photos, pricing, customer messages and orders, and the content on Instagram and TikTok.
For the past three years I've also run operations and data for a marketing startup's events division, where the job was getting people to show up and come back.
- I've done the whole job.Store, listings, captions, inbox, orders. All of it, for a live store.
- Authentic over salesy.I can tell quickly when something reads as real and when it reads like an ad.
- I track what works.Which message, which offer, which post. Not just likes.
- Organized by habit.Shared trackers, clear file names, status updated before anyone asks.
Services
What I can take over, from day one.
01
Shopify store ops
Listings, photos, collections, pricing and stock, kept clean and current.
02
Product copy
Descriptions and captions that sound like a person, in the brand's voice.
03
Social content
Canva graphics, flat lays and short videos for Instagram, TikTok and Facebook.
04
Email marketing
Email campaigns and promos in Klaviyo.
05
Customers and orders
Messages and order issues, answered quickly and plainly.
06
Product vetting
Checking the supplier before the product, and saying no more often than yes.
07
Tracking and reports
Google Sheets trackers that tie posts and campaigns to real results.
08
People and SOPs
Briefing and following up with creators or VAs, and writing down how work gets done.
Selected work
The Vanity Hub file.
An online shop selling authentic designer mini perfumes and cosmetics to a Philippine audience. Everything below is live at vanityhub.co.
Shopify store
A store built around trust.
Dior, YSL, Charlotte Tilbury, NARS, Rare Beauty and more. The whole promise is authenticity, so the store leads with it: sealed product, official packaging, and an announcement bar that says so before anyone scrolls.
29live products
17brands
7collections
Copywriting
Listing copy that sounds like a person.
Mon Paris is unapologetically sweet and it works… This is a date scent more than an office scent. In cold aircon it opens up properly. YSL Mon Paris product page, written by me
No "luxurious," no "elevate your look." It tells the buyer when to wear it, and confirms it's the brand's own sealed mini, not a decant.
"Smell Good, Spend Less."
A signup popup with a real reason to join (restocks, new minis, offers) in the shop's own voice.
Marketing operations · Parallel Dimensions
Getting people to show up, and come back.
Promoters are independent people with their own style and schedules, so most of the job was the same loop you run with creators or affiliates: brief them clearly, answer questions, follow up until it's done. I built the Google Sheets trackers that showed which people, messages and offers actually filled the room.
27person team
50+promoters per event
2,000+engagements tracked a year
40%lift in attendance retention
Experience
Where I've done it.
Vanity Hub1 year · present
Shopify Store & Social Media Manager
vanityhub.co · online beauty shop on Shopify
- Manage the store end to end: sourcing and supplier vetting, listings and product photos, pricing, customer messages and orders.
- Write all product descriptions, collection copy and captions in the shop's own voice.
- Create content for Instagram and TikTok (@vanityhub_); top TikTok post reached 197.6K views.
- Design graphics and promo posts in Canva, including a Valentine's discount code campaign.
Parallel DimensionsSep 2023 · present
Hosting Director — Operations & Data Analytics
Marketing startup · nightlife events division
- Analyzed event and promoter performance data to guide planning, contributing to a 40% lift in attendance retention.
- Managed a 27 person team coordinating 50+ promoters per event: briefing, follow up, and flagging problems before deadlines.
- Built and maintained Google Sheets trackers and dashboards covering 2,000+ promoter engagements a year.
- Ran 4 events a month end to end, plus salary computation, payout reconciliation and budget tracking.
BS Industrial EngineeringMapua Malayan Colleges of Laguna · Aug 2025 to present
BS Chemical EngineeringUniversity of Santo Tomas · Jun 2022 to Sep 2024
Toolkit
What I work in.
Tools
ShopifyKlaviyoCanva
InstagramTikTokFacebook
Google SheetsGoogle WorkspaceClaude (AI)
Skills
Store operationsProduct copywritingContent and captions
Email marketingCustomer serviceSupplier vetting
Performance trackingTeam coordinationSOP writing
Still learning: paid ads and UGC platforms like Influee. I learn software by working inside it.
Contact
Let's make something people stop scrolling for.
Open to ecommerce, Shopify, social media and marketing roles. Full time or contract, US hours, from the Philippines.
ghilliannejace.gan@gmail.com
Social content
Content that gets watched.
Flat lays, try on videos, a Valentine's promo and a site launch post. I make and caption all of it, and run it on TikTok and Instagram.
View counts as shown in the TikTok app, September 2026. Top Instagram post: 20.9K views.